LINCOLN SQUARE — Neighborhood Divvy riders aren't in it for the long haul.
At least not according to an Interactive Divvy Traffic Pattern Map, which tracks the most popular destinations for riders setting out from any given station. What the map shows: Lots of folks in Lincoln Square, Ravenswood, North Center and Roscoe Village are taking the distinctive blue bikes out for short spins.
Nearly 10 percent of riders who hopped on a Divvy at the Damen/Sunnyside Divvy dock hopped off at the Lincoln/Eastwood dock. A similar percentage pedaled from Western/Leland to Damen/Leland.
Lizzie Schiffman explains how the Divvy data could be used to help move bicyclists around Chicago:
The map was created by Datascope Analytics using 2013 data provided by Divvy. As users scroll over a map of the city, Divvy dock locations pop up on their screen, along with information about how riders use that station — total number of trips taken from the station, top-three destinations and a color-coded pattern of where riders went.
Among the interesting patterns that emerged:
• The No. 1 destination from the Lincoln/Leavitt dock (at Sulzer Library) was ... the Lincoln/Leavitt dock. In fact, round-trips — from a station back to the same station — were among the top three destinations for nearly half the area's docks.
• As a point of origin, the Wolcott/Lawrence dock lagged behind its neighbors, but it was a frequent destination for riders from other stations — even before the new Mariano's opened. More riders who left Ravenswood/Berteau wound up at Wolcott/Lawrence than anywhere else.
• There's an exception to every rule. The top destination from Lincoln/Eastwood turned out to be McClurg/Illinois.