CHICAGO — Heinz Ketchup is trying to move in on hot dogs, but Superdawg's not interested.
The ketchup conglomerate will air a Super Bowl ad that pushes for hot dog fans to accept ketchup, showing wiener dogs running through a field and leaping into the arms of people dressed as ketchup bottles.
Yes, it's just as magical as it sounds.
But Superdawg, one of the city's famous hot dog joints, isn't having it. Superdawg tweeted about the ad, using the hashtag #chicagostyle to remind people of the best way to have a hot dog: sans ketchup.
Heinz tried to win over Superdawg, but to no avail:
@HeinzKetchup_US The dogs are adorable, we'll give you that 😉— Superdawg Chicago (@Superdawg) February 1, 2016
Watch the commercial: