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Orangetheory Gym Replacing Old German Shop Can Burn 1,000 Calories an Hour

By Patty Wetli | December 1, 2015 9:42am
 Orangetheory is coming to Lincoln Square, filling in another piece of the neighborhood's retail puzzle.
Orangetheory is coming to Lincoln Square, filling in another piece of the neighborhood's retail puzzle.
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DNAinfo/Patty Wetli

LINCOLN SQUARE — Another piece of Lincoln Square's retail puzzle has fallen into place with Orangetheory Fitness inking a deal to occupy the address next to the new Uncle Dan's — once the building has been demolished and rebuilt.

Nathan Tonnies, of Highland Park-based Metro Commercial Real Estate, who is handling leasing at the property for owner L3 Capital, confirmed that Orangetheory had signed a lease for 4728 N. Lincoln Ave. and that a demolition permit had been obtained for the existing structure.

Orangetheory did not respond to a request for additional comment or detail.

The string of storefronts at 4722-28 N. Lincoln Ave. has been in flux for more than a year, with previous tenants like Savvy Seconds decamping following word that former owner Werner Herrig had sold the buildings and was shuttering his German collectibles shop.

Uncle Dan's Black Friday opening and the Orangetheory announcement now solidify the occupants of prime real estate across from the Square's Giddings Plaza hub.

According to Tonnies, who also put together the Uncle Dan's deal, the presence of the outdoor outfitter was a big draw for Orangetheory as a complementary business.

"It's important that every tenant helps the whole area," said Tonnies.

Founded in 2009, Florida-based Orangetheory is undergoing rapid expansion, with plans to grow from 225 franchise locations in 2015 to 600 studios by 2017.

The fitness centers offer group personal training sessions based on a proprietary 60-minute workout. Using treadmills, rowing machines, suspension training and free weights, the workout allows participants to burn between 500 and 1,000 calories an hour in a group setting.

Tonnies is now looking to fill L3 Capital's other investment property in the Square at 4740 N. Lincoln Ave. (previously occupied by Salamander shoestore).

"The Square is hot," he said. "Lincoln Square has been a great neighborhood forever, it just keeps getting better."

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