DOWNTOWN — New estimates from the organizers of Saturday's Women's March on Chicago now peg the anticipated crowd at 50,000.
"We have had 110,000 unique views this week on our event page. Our social media platforms reflect approximately 50,000 people registered to attend to March on Saturday," according to Jessica Scheller, co-chairwoman of the march.
Organizers initially anticipated 10,000 attendees, a number that was later revised to 20,000 and has swelled to more than twice that in recent days.
The event is a companion to the Women's March on Washington, which was organized following the election of Donald Trump as president.
The march aims to "send the new administration a message that women and our supporters will connect, protect and activate for women’s rights, civil liberties and diverse issues," according to the event's mission statement.
The rally is set to get underway at 10 a.m., kicking off on Jackson Boulevard at Lake Shore Drive with a series of speakers and performers. The march around the Loop will start at approximately 11:30 a.m.