CHICAGO — For some unlucky "Game Of Thrones" fans, the phrase "all men must die" may be taking on a new meaning.
That's if someone signed them up for the new Spoiled.io website — a $0.99 cent automated service created by Chicagoans Ross Hettel, Hunter Lane and Joe Mainwaring that immediately sends anonymous show spoilers after new episodes air.
The service runs the entire season, with unwitting recipients getting texts from random phone numbers that offer "shocking revelations" and screen grabs of pivotal giveaways from the episode.
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Since the service debuted last week, Hettel said at least 120 people have signed others up.
“We’re happily surprised it’s been such a big hit, we did not expect it to be that popular — especially internationally,” Hettel said. “About a third of our signups have been from outside the U.S.
Seems ‘Game Of Thrones’ has a very far reach, and petty revenge is a desire shared globally."
When the show ends Sunday (and spoilers have been sent), Hettel said his team will offer a poll for which show should be their next target.
"We are for sure looking into expanding," Hettel told DNAinfo.
Some show-watchers even text back — messages that later show up as "victim response" in the company's Twitter feed.
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