THE LOOP — Chicagoans love their Italian beef — so much so that the existing eight Al's Beef locations scattered around Downtown weren't enough, according to the chain's president.
By the end of the month, the ninth Loop Al's Beef restaurant will open at 234 S. Wabash St., according to Dave Howey, the president of Chicago Franchise Systems, Al's parent company.
"The new store is located right in the heart of the business district, but also within walking distance for local residents, tourists and commuters," Howey said. "We hope to attract everybody."
Lizzie Schiffman gives us all the details about the new Al's Beef in the Loop:
Unlike some of the 14 Chicago-area Al's Beef restaurants, the new Loop location across the street from the Art Institute won't share its space with Nancy's Pizza.
Howey teased that with the new spot will come "some exciting changes and updates" and the announcement of a new spokesman for the brand, described as a "Chicago sports legend" to be announced next week.
Howey said he has no concerns that the Loop will reach a saturation point with so many Al's Beef outposts in walking distance.
"We make the best Italian beef because we invented it," he said. "We haven't changed the recipe of our Italian beef since it was developed back in 1938. It’s our history of serving consistently delicious food for more than seven decades and commitment to our customers that we believe really resonates here in Chicago."