WICKER PARK — A rockabilly apparel shop owner and her reality TV star friend are splitting up their Wicker Park shops, with Danielle Colby-Cushman's vintage boutique shuttering less than one year after opening at the northwest corner of Hermitage and North avenues.
Remey Rozin, 39, owner of Broken Cherry at 1736 W. North Ave., said that Colby, a star on the History Channel show "American Pickers," is looking for a bigger storefront for 4 Miles 2 Memphis.
The two stores were adjacent to each other, allowing access without having to go outside, causing Rozin and Colby to dub the section of North Avenue as "Cherry Picker's Row."
Meanwhile, Rozin permanently closed Broken Cherry on Tuesday and has moved into the 4 Miles 2 Memphis storefront. The 1734 W. North Ave. store will now be called 4 Star T-Shirt Bar, and the former Broken Cherry space is vacant for now.
Rozin decided to rebrand her custom screen-printing business, formerly known as Broken Cherry Custom Apparel, after seeing a boost in school-related orders.
"We just did a shirt order for a school, and it says Broken Cherry [on the order], I'm not sure the name was appropriate," Rozin said.
Rozin said the decision to close Broken Cherry also was sparked by a desire to "downscale" and focus on her screen printing business.
Though Broken Cherry's closing sale ended Tuesday, the store will continue to operate as an online brand. Its more popular items, like patches, buttons, palm oil, makeup and purses, will be sold inside of T-shirt bar, Rozin said.
For updates, follow the 4 Star T-Shirt bar on Twitter at @4starshirtbar.