The de Blasio administration has tried to harness social media to reach New Yorkers directly.
Snowy's owner was found a few hours later after the NYPD's 108th Precinct tweeted his photo.
A terrified neighbor called 911 after discovering the pet snake on the stairs outside her apartment.
The photos showed several seals sunning themselves on offshore rocks near Staten Island.
Small business owners say their social media efforts are yielding new customers and more sales.
City Councilman Brad Lander is using Twitter to get ideas for participatory budgeting suggestions.
The popular pop-singer's new song "Welcome to New York" was released on Tuesday.
The city is asking for feedback from small business owners to see how it can better serve them.
Win a pair of $50 tickets to Taste of the Village by posting photos of the top dishes at local eateries.
An NYPD deputy said officials "will make mistakes" along the way, but will continue to use social media.
Deputy Commissioner Zachary Tumin said a strong social media presence is a "must-have tool" for police.
Dozens of agencies changed their social media profiles for Pride Week following de Blasio's request.
Deputy Inspector Fausto Pichardo will tweet about crime and safety in Spanish and English.
The precinct will invite locals for a tour.
The 25th Precinct is one of five in the city to use Twitter under a trial program.
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