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Landmarked House Transformed Into Crash Pad for Touring Indie Bands

By Janet Upadhye | November 5, 2014 4:31pm
 The four-bedroom house in Fort Greene is free for bands that need a place to crash while on tour.
Brooklyn Patch
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FORT GREENE — It's a sweet deal.

The company that owns the Sour Patch Kids brand rented a landmarked house in Fort Greene to give touring bands and other artists a free place to crash.

The house, called Brooklyn Patch, has already hosted indie bands such as TJ Mizell, Joywave and Kitty Cash. Deer Tick is set to spend a week at the Patch during their residency at Brooklyn Bowl at the end of December, Advertising Age first reported.

The house, which opened last month, is meant to provide artists with a place to stay while on the road, said marketing director Farrah Bezner, who works for the candy company, owned Mondelez International. 

She would not release the exact location of the house out of privacy concerns but said it is near the border of Clinton Hill.

"The idea is to give them a space with all of the comforts of home that is also inspiring," Bezner said.

According to Bezner, the bands do not have to give anything in return — though they are encouraged to post to their own social channels using the hashtag #brooklynpatch, a spokeswoman for the company said.

A recent guest, DJ Rhetorik, posted to his Tumblr, Twitter and Instgram while staying at the house.

"Been living in this crib owned by @sourpatchkids creating music and throwing parties until tour starts. I love my job. #BrooklynPatch (at The Patch)," he wrote on Instagram.

The Patch is full of "Brooklyn" touches like murals designed by local graffiti artist Jedi 5 and tattoo artist Mina Aoki, as well as photographs by Brad Ogbonna.

There are also goodies from Brooklyn-based vendors such as chocolate-covered pretzels from Fatty Sundays, coffee from Wandering Bear, jams and spreads from The Jam Stand, and soap from Brooklyn Bar Soap.

The space also features a sound booth and several spots for bands to "jam," according to Bezner.