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'Live Like a President' at Trump Tower, Broker's PR Team Urges

By Noah Hurowitz | January 23, 2017 3:15pm | Updated on January 24, 2017 11:47am
 Brokers marketing a condo in Trump Tower encourage prospective buyers to imagine the opportunity to
Brokers marketing a condo in Trump Tower encourage prospective buyers to imagine the opportunity to "live like a president."
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Keller Williams NYC

If it's good enough for the leader of the free world, it's good enough for you.

A PR team representing brokers for a 47th floor condominium at Trump Tower — just 10 stories down from the Commander-in-Chief's penthouse — wasted no time using President Donald Trump’s new title in Washington D.C. to shill the space.

In an email to reporters Monday marketing a one-bedroom at the real-estate heir-turned-reality star-turned-world leader’s home base at 721 Fifth Ave., PR firm Relevance New York encouraged prospective buyers on behalf of broker Keller Williams NYC to consider the opportunity to “live like a President.”

The condo, which measures in at a somewhat less-than-presidential 1,058 square feet, includes views of Manhattan to the west and the south, giving prospective buyers a chance to imagine themselves in the shoes of Trump who spent two months between Election Day and his inauguration Tweeting from high above Fifth Avenue.

With Trumpian home-decor touches like marble floors and walls in the bathroom and powder room, the condo is listed for a hefty $3.74 million, according to the spokeswoman.

But put that in perspective. The price tag comes out to just more than the cost of a week of NYPD protection during Trump’s post-election Midtown residency, according to cost figures from the city.

The NYPD spent roughly $37.4 million on security operations between Nov. 8 and Jan. 20, officials said.

Prospective buyers would also face $1,811 in common fees and $1,543 in monthly real-estate taxes.

The brokers may hope to cash in on Trump’s newfound political success, but not everyone in New York is thrilled at the idea of living in a Trump-branded building.

Just a week after he swept to victory, workers removed his brand-name sign from a trio of buildings on Riverside Boulevard after residents signed a petition expressing their displeasure living in a Trump-branded building.