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Cinnabon Is Coming Back to Manhattan

By Nicole Levy | October 19, 2016 2:47pm
 Prepare yourself for these cinnamon rolls, Manhattan.
Prepare yourself for these cinnamon rolls, Manhattan.
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Cinnabon is coming back to Manhattan.

After more than a year without the chain's colossal, densely wound pastries slathered in white frosting, the company will open a store at 664 Eighth Ave. — on a block cattycorner from the Port Authority — in early November, a company spokesperson confirmed to DNAinfo New York.

The sugary aroma of baking cinnamon rolls used to be the signature scent of another transit hub: Penn Station. But the Cinnabon on the terminal's Lower Level closed in June 2015, and so went the company's last remaining Manhattan location, forcing devotes to trek to outposts in Queens and Brooklyn.

"Since closing the Penn Station location last year, we have been diligently seeking the perfect spot for our return," said Cinnabon president Joe Guith in a statement provided to DNAinfo. "Times Square offers the foot traffic and convenience that our guests have been asking for."

The chain's new location is currently occupied by Auntie Anne's Pretzels, a sister company under the management of Focus Brands.

Cinnabon currently has three outposts in New York City: one at the Queens Center Mall in Elmhurst, a second on Third Avenue in Bay Ridge, Brooklyn, and a third in Kings Plaza Shopping Center in Marine Park.

Focus Brands plans to open more Cinnabon and Auntie Anne's locations in the five boroughs in 2017, Guith said.

We'll be waiting with sticky fingers.