The NFL will be back for its first full Sunday of the season, dominating every bar with a television and taking over your Twitter feed. To mark the occasion, Twitter rolled out devoted hashtag emojis — but Jets and Giants fans might be scratching their heads over theirs.
Here's how the emojis work: Cleveland Browns fans, who have long called a section of their stadium as "The Dawg Pound," will now share a little Browns helmet whenever they use the #DawgPound hashtag.
I just hope the season isn't deemed over by October 1st.😶#DawgPound— Cie Grant (@only1ciegrant) September 7, 2016
But, as many people noticed, the hashtags for New York's two football teams don't make much sense to fans of the team's storied franchises.
I have been a Jets fan since 1994. I have never said "Jet Up!" to somebody, I have never heard the phrase "Jet Up!" said to anybody, and I never will say the phrase "Jet Up!" to anybody.
The Jets have a rugged, beloved moniker that fans already use, so it's not clear why the NFL didn't use it.
@nyjets but I like GangGreen better— Sir Lemon (@newjerseyjets) September 7, 2016
Giants fans had similar questions about the choice of the oddly touchy-feely hashtag, "Blue Pride" in lieu of the much-used "Big Blue."
There are arguably worse official team hashtags out there (the Steelers have "#HereWeGo and the Dallas Cowboys have #DallasCowboys, and it's hard to say which is more bland.) But no other city can claim two hashtags this ham-fisted.