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The DNAinfo archives brought to you by WNYC.
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Organic, Artisanal 'Cat Hair Pills' Advertised on Bed-Stuy Flier

 Posters advertising
Posters advertising "Cat Hair Pills" have been spotted in Bed-Stuy since May.
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DNAinfo/Camille Bautista

This might be a hard pill to swallow.

Brooklyn’s latest unique, handcrafted product is a capsule filled with cat hair — at least according to mysterious posters that are popping up around the borough.

Fliers for “Cat Hair Pills” began appearing around Bedford-Stuyvesant in May, advertising gel caps stuffed with “the finest hair of organic, free-range cats with only occasional antibiotic usage.”

As recently as this week, new posters for “CatHairPillsSport” appeared in the neighborhood.

Of course, there are no known health benefits associated with swallowing cat hair. And there are no known users of the pills that DNAinfo New York could find.

Cat Hair Pills poster

After sending an email to the address listed and calling a number with an automated message, DNAinfo New York received detailed instructions Tuesday to pick up a “starter set” at a Bed-Stuy coffee shop.

“Go to the counter and say that much earlier this morning, you left your new thigh support brace near the sugar station…It is tied in a vermilion cotton bow,” the directions read.

Cat Hair Pills packaging

A container found at the location held a brace, a smaller sports band (to carry the pills), and two gel capsules said to be filled with hair from Cat A and Cat B.

The felines are six-year-old sisters, according to the dealers.

The pills are “an easy, attractive, no-fuss way to incorporate your Cat Hair Pill into workouts, hiking, night-hiking, digging, traveling, worshiping and land sports,” and is “also an exciting enhancement for your most intimate moments (alone or otherwise).”

Click here to see it in action.

Cat Hair Pills

The "dealers" — who declined to give their names — claimed they distributed pills to a number of customers in the low triple digits.

We have just as many questions as you do.

Have advice or experience with cat pills? Send your tips and information to cbautista@dnainfo.com.