NEW YORK CITY — If you’re hoping to coax yourself out of a Turkey coma with some deal-hunting, braving the rush for super sales on Black Friday is the perfect challenge.
While experts are quick to remind consumers that sales are now widely available online, and through much of December, there are certainly slashed prices waiting for you at stores throughout the city on the day after Thanksgiving. DNAinfo has put together a guide to conquering this infamous shopping day in the city.
Regardless of your shopping hit list, experts recommend dressing comfortably, staying hydrated and trying to stick to a plan of attack.
Rebecca Frey, a New York City stylist, says if you must shop on Black Friday, "sticking to less touristy, and more residential areas — even for the chains — is a better way to go. You’ll also find smaller, local shops on the way that are offering discounts.”
“Smaller shops in residential neighborhoods will still be crowded but perhaps less so, and it's a good opportunity to support a local business in the process,” she said.
It’s important to remember to just have fun on Black Friday, says personal shopper Holly Getty. There's no need to feel pressure to get the best deals, because there will be sales in stores and online for a while, she said.
Getty advises that you plan to make it a fun day with a friend, get lunch and know that “anything you miss, you will be able to grab on Cyber Monday,” she added.
If you want to succumb to the rush, from big-box retailers to smaller boutiques, we’ve rounded up some sales for the gutsy Black Friday shopper here in a map and below in list format.
Lord & Taylor 424 Fifth Ave., Midtown
As department stores go, this one offers big deals, and may have less of the crush of customers as you'd find at Macy’s. Stylist Michael Christian recommends the department store for its professional wear, and also its great customer service. They open 6 a.m. on Nov. 28.
H&M, various locations
Pre-Black Friday deals began on Nov. 20, and will last through Dec. 1. Online and in-store shoppers will receive up to 70 percent off of on select items.
Bird, locations in Park Slope, Cobble Hill and Williamsburg
Black Friday kicks off more than a month-long sale at the boutique, where men and women can score deals on designer brands at its three Brooklyn locations.
Brooklyn Industries, 14 locations in Manhattan and Brooklyn
You'll find sales on clothes, bags and accesories for men and women at the mini chain that has stores in
Tracy Reese, 641 Hudson St., West Village
The boutique's high-end women's wear will be 20 percent off for the big day.
Club Monaco, various locations
You'll find 30% off new markdowns in stores and online on Black Friday. As chains go, Getty says this is one of her favorites. "Club Monaco has been nailing it lately," she said ."Their urban looks are feminine and look up to date without trying to hard."
Quinn, 181 Orchard St., Lower East Side The LES boutique will offer up sales for its men and women's clothing. Check out their discouts on their cashmere line, which will start at $75 for sweaters and scarves.
Kisan, 25 Greene St., Soho
The stylish boutique will offer up sales on women's clothing, cold-weather accessories, and unique gifts on both Friday and Saturday.
Bonobos Guideshop, 35 Crosby St., Soho Getty reccomends this shop as a must for tailored menswear. "Go in one, you'll find your fit, then order online for the rest of your days," she said. Discounts will be availble on Black Friday and Cyber Monday.
Macy's, 151 W. 34th St., Midtown
You'll find deep discounts and swelling crowds at this classic hotspot for Black Friday sales — and madness.
Facial Index, 104 Grand St., SoHo
Stylist Holly Getty says this Japanese shop is "your place for glasses ... very low key, understated frames that work for both men and women. Subtle colors and beautiful neutrals." The shop is offering 20 percent off lenses starting Black Friday and for a month afther.
Target, various locations Electronics, home furnishings, and just about everything, will be marked down. Be prepared for the masses of shoppers, though. Get there early.