MIDTOWN — The New Year's Eve celebration is getting a lot more colorful.
A 7-foot-tall "2014" display will light up with colors for the first time in its 14-year history when the ball drops in Times Square on New Year's Eve, lighting company Philips announced Tuesday.
The display atop One Times Square will join the New Year's Eve Ball, which will also display multiple colors through its 2,688 Waterford Crystal triangles.
"We always talked about, could we do something different in numbers," said LED lamps marketing director Todd Manegold at the Times Square Museum & Visitor Center Tuesday. "So that technology is here next to me — 207 floodlights that can do something a little bit more interesting this year."
The 2014 sign will be fully installed Dec. 26 on top of One Times Square, where it will wait until midnight on New Year's Eve to light up.
Performers for this year's celebration include Blondie, Macklemore and Miley Cyrus.
A new 2014 Times Square Ball App will allow iPhone and Droid users to watch the festivities on the live six-hour webcast.