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Tommy Hilfiger to Launch Limited Edition Pop-Up Shop Collection

By Test Reporter | May 2, 2011 7:00pm | Updated on May 2, 2011 6:59pm
Tommy Hifiger's new Prep World collection will debut Thursday May 5.
Tommy Hifiger's new Prep World collection will debut Thursday May 5.
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Courtesy of Tommy Hilfiger Prep World.

by Leila Molana-Allen

DNAinfo Reporter/Producer

MANHATTAN — Tommy Hilfiger announced Monday that he would launch a limited edition fashion collection called "Prep World."

The collection, featuring sixty items for both men and women, will be available Thursday at a Pop-Up House Shop located in Gansevoort Plaza.

The temporary shop will be open at Little West 12th Street and Ninth Avenue through Sunday. Lisa Birnbach, author of "The Official Preppy Handbook," will join Hilfiger at the launch of the Pop-Up House. Each day fashion editors will host workshops on "prep" styling.

The shop has been created in the style of an East Coast beach house. After leaving New York, the installation is due to travel to different cities around the world throughout the summer.