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Are You Slim Enough for Whole Foods' Discounts?

By DNAinfo Staff on January 27, 2010 2:58pm  | Updated on January 28, 2010 5:13am



MANHATTAN — Whole Foods, the high-end grocery store where trendy, weight-conscious Manhattanites go for their organic broccoli and wild-caught flounder, is offering employees deep food discounts depending on how thin they are.

DNAinfo has cooked up a Body Mass Index calculator to see which, if any, food discount you qualify for. Plus, we give you some (definitely free-range beef) tongue-in-cheek dining suggestions.

BMI is one way to determine the amount of body fat a person is carrying, and it's based on height and weight. Whole Foods employees with a BMI score less than 30 qualify for a discount — and the savings go up as their fat goes down.

Whole Foods also rewards lower blood pressure and total cholesterol, and also requires employees to be non-smokers.

"I understand the premise is for better health, but there is something intrusive about asking someone to mind their weight," said Anthony Bernard, a 43-year-old student exiting Whole Foods in Union Square, told DNAinfo.

Loaded up with groceries in green and brown paper bags, he mentioned he would not be inclined to participate if his work offered similar incentives.

Whole Foods has said the incentives are optional.

But before you buy ingredients for dinner, check your fat. You may want to leave the bread boule in the basket.