People Went Nuts Over the Lilly Pulitzer Target Collection This Weekend

New Yorkers went on a Lilly Pulitzer shopping spree in the city's Target stores on Sunday as the chain launched its special "Lilly Pulitzer for Target" collection.

3 hours til I wake up for #LillyforTarget round 3. Will also be my first time going to a Target while living in NYC.

— Emily N. Underhill (@elephant_e) April 19, 2015

 

The scene at #LillyforTarget at Atlantic Terminal {for those wondering: yeah, women's is pretty much cleared out} Check our liveblog of the launch, now on the site

A video posted by Racked NY (@rackedny) on Apr 19, 2015 at 5:20am PDT

 

The items sold ranged from home goods, including pillows and dishes, to ladies' outfits and handbags — all sporting the socialite fashion designer's famous bright and floral prints. 

 

 

Agh! This is just one of the 4 carts. Gifts and new #fashion for me and the savvy ladies #lilyfortarget #TargetStyle

A photo posted by Kerri G (@savvymomnyc) on Apr 19, 2015 at 6:19am PDT 

 

 

#lillyfortarget #lillypulitzer @target #shoppinghaul now time to divide for #gifts #mothersday #graduation #birthday #towels #dresses #summer #nyc #pastels

A photo posted by Lauren Conlon (@nyclaurenbeth) on Apr 19, 2015 at 7:05am PDT

But not all New Yorkers were lucky as Target stores across the city sold out pretty quickly.

Oh New York City... You are not my friend they already took the racks away where the clothes were #LillyforTarget pic.twitter.com/uvYEdA19qv

— Bianca B (@Beonka_Kneecole) April 19, 2015

@target are you planning on getting more Lilly Pulitzer in your stores?

— Becky Piacente (@NY_Beckster) April 20, 2015

Target did not immediately get back to us on this, but the prospect of additional Lilly Pulitzer items filling in the chain's shelves seems unlikely. 

@Stefferz__The #LillyforTarget collection is here for a limited-time. Our apologies, we do not anticipate more items becoming available.

— AskTarget (@AskTarget) April 20, 2015