FINANCIAL DISTRICT — If you design it, they will come.
Cheap-chic retailer H&M unveiled its newest collaboration with European design house Maison Martin Margiela by bedecking celebrities like Julianne Moore, Sarah Jessica Parker, Kanye West, Selma Blair, Mena Suvari, Alan Cumming, Helena Christensen and more in modern outfits for a launch event Tuesday night at 5 Beekman Downtown.
The location, once known as Temple Court, housed performances choreographed by Anne Teresa de Keersmaeker on each of the building's floors, as well as special art installations on various floors. Artists Daniel Arsham, Frederique Chauveaux and Noemie Goudal created sculptures, projections and photographs exclusively for the event.
The limited edition collection is available in stores on Nov. 15.
Photos courtesy of PatrickMcMullan.com.