By Della Hasselle
DNAinfo Reporter/Producer
MANHATTAN — Starting Monday, the MTA will use a creative tactic to get the word out about motor safety — bicyclists dragging billboards along First and Second avenues, the Daily News reported.
Eight cyclists will carry signs giving information about new surveillance cameras that have been installed to enforce rules about bus-only lanes for the city's new Select Bus Service, according to the News.
"It's a wonderful, green method of advertising," Raymond Villani, promotion director for MyAdsonBikes told the News.
The signs will be pulled from 126 St. to South Ferry for 10 weekdays, six hours a day, the News reported.
Police have already started writing tickets for cars that drive into lanes designated for Select Bus Service, introduced by the MTA and the Transportation Department to speed up bus travel.
The cameras are a way to further enforce the laws. Starting Monday, motorists who are caught on camera disobeying the traffic rules of the Select Bus Service will be slapped with $115 fines, DNAinfo reported.
