MIDTOWN SOUTH — LeBron James may have taken his talents back to Cleveland, but he’s reportedly taking his merchandise to Manhattan.
Unknwn, the reigning NBA champion's apparel business, has set up an office and showroom space inside a private co-working space at 530 Seventh Ave., between West 38th and West 39th streets, the New York Post reported.
James launched the company — which sells footwear, clothing and accessories from brands ranging from Nike and Helmut Lang to Comme des Garçons — along with five friends back in 2011, the Post reported.
The first Unknwn store was supposed to set up shop in Ohio, but ended up opening in a Miami-area mall when James made the decision to join the Miami Heat, the paper added.
The company’s new Manhattan base will act as “a buyers’ hub for its e-commerce and retail,” the Post reported.
A representative for Unknwn did not immediately respond to a request for comment Thursday.
