STATEN ISLAND — While many tourists simply turn around and leave after taking the Staten Island Ferry, a new campaign by the city hopes to get them to explore the forgotten borough.
From model cars to vintage guitars, the city's tourism arm’s latest “Neighborhood x Neighborhood” will showcase several businesses and arts spots around the North Shore of Staten Island.
The campaign, run by NYC & Company, will feature Port Richmond, Randall Manor, St. George and New Brighton, all of which are easily accessible from the ferry, NYC & Co. said.
“Staten Island is one of New York City’s best-kept secrets, with stunning green spaces, historic districts and harbor views, as well as diverse cultural offerings and delicious Italian cuisine,” said George Fertitta, CEO of NYC & Co, in a statement.
Spots highlighted by the city’s tourism board include Brownie’s Hobby Shop, a remote-control and model race car and vehicle shop in Port Richmond; famed instrument shop Mandolin Brothers; the Staten Island Zoo; and Enoteca Maria in St. George, where the chefs are all Italian grandmothers.
"We are known for our great family-friendly neighborhoods, cultural centers, restaurants, shopping and a professional minor league baseball team,” said Councilwoman Debi Rose in a statement. “There's no shortage of things to do, places to stay, and places to eat for visitors coming to Staten Island.”