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Jimmy Choo Debuts $600 Sneaker Line

April 23, 2010 2:15pm | Updated April 23, 2010 1:37pm
At Jimmy Choo's Web site, orders for most trainer styles are already on waitlist.
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jimmychoo.com

By Tara Kyle

DNAinfo Reporter/Producer

MANHATTAN — Well-heeled women aiming to look just as good in the gym as on the runway, take heart: designer Jimmy Choo has entered the sneaker market.

Beginning in May, the shoes by the Malaysian-born designer will be available in May online and at all Jimmy Choo stores, including the Manhattan branches at 645 Fifth Ave. and 716 Madison Ave.

The pre-fall collection offers "trainers" — the word for "sneakers" favored by the London-based brand — in high and low top styles in white, black, taupe and purple.

Prices range from $465 for a low top option in taupe suede and patent leather, to $595 for purple high tops in “exotic elaphe snakeskin” — for the less sartorially-inclined, "elaph" is a non-venomous, black-skinned reptile also known as a "rat snake."

Of the six styles listed for order at Jimmy Choo’s website, four are already on waitlist.

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