CHICAGO — The city is launching a campaign to teach young people and families about the dangers of using e-cigarettes, or "vaping."
The campaign, called "Vaping," has premiered on social media in a series of posts tagged #VapingTruth.
Vaping contains #nicotine & potentially harmful chemicals that can cause cancer #VapingTruth https://t.co/Qr5gl4yPiL pic.twitter.com/qGRquG4rcU
— ChiPublicHealth (@ChiPublicHealth) December 23, 2015Nicotine addiction is the most common form of addiction in the U.S. #VapingTruth https://t.co/2RlsECGWy3 pic.twitter.com/t9G53aw0VB
— ChiPublicHealth (@ChiPublicHealth) December 23, 2015E-cigarettes pose a number of dangers, according to the city: The nicotine in them is highly addictive, they use "e-liquids" that contain "toxic chemicals and poisons" and the devices used to "vape" are not federally regulated.
“We must encourage our young people to make smart choices, so they will live long, healthy lives, and this campaign is part of our comprehensive effort to reduce youth smoking,” Mayor Rahm Emanuel said in a news release.
“From regulating e-cigarettes to banning the sale of flavored tobacco near our schools, we are committed to enacting every possible strategy to prevent youth from ever picking up smoking,” Emanuel said.
Smoking among youths is at an all-time low in Chicago, according to the city, but studies show the use of e-cigarettes among teenagers is "skyrocketing."
Digital and outdoor ads for the vaping campaign will premiere Monday.
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