At a time when the mainstream media is struggling to redefine its role, DNAinfo.com has created an inspirational model for quality local news coverage. - The Guardian It’s an online-only news site that is constantly updating with hyperlocal micro-scoops written in lucid, pun-studded tabloid prose. - The New York Observer The site’s competitors have been in a sweat ever since DNAinfo entered the race with its frequent scoops and more nimble approach to breaking-news. - Capital Highbrow and Brilliant - New York Magazine With its expansion, DNAinfo joins a new class of hyperlocal companies — led by tech startups like Foursquare — that were spawned in New York City and now are in the process of scaling their products into other markets. - StreetFight They say there are eight million stories in New York City. But DNAinfo.com... may soon prove the old adage modest in scope. - AdWeek
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