ST. GEORGE — Staten Island's chief needs some help clearing trash.
Borough President James Oddo has asked residents to film anti-litter public service announcement videos and submit them online for a contest judged by the amount of Facebook likes they get.
"We have to take our anti-littering message to as wide an audience of Staten Islanders as possible,” Oddo said in a statement.
“What better way to reach Staten Islanders than by tapping into the creativity of Staten Islanders. In this era of smart phones and YouTube, I think lots of Staten Islanders will be willing to demonstrate their creativity and help us with our anti-littering campaign."
Using smartphones or more advanced cameras, residents can film at least 15 second long videos until June 1 and tweet them to Oddo's official Twitter account with the hashtag #silitterPSA.
To kick it off, Oddo posted a video on his YouTube account featuring several famous PSA, including crash test dummies and Smokey the Bear.
After June 1, Oddo's office will pick the top five videos and post them on his Facebook page. The one with the most likes will be the winner.
"We are not necessarily looking for the most professionally produced video, rather we are looking for the most creative one that gets the message across," Oddo said.
"Litter is wrong and if we as a community stopped engaging in it our communities will be cleaner and we will all enjoy a greater quality of life."
Since April, Oddo has made a push to get litter removed from the borough's streets, which includes a mobile response team and calling on government agencies to tidy up their land.